【单选题】
党是最高政治领导力量，是推进伟大事业的（ ）保证。 ___
查看试卷，进入试卷练习
微信扫一扫，开始刷题
相关试题
【单选题】
According to one study, what do green spaces do to people? ___
A. Improve their work efficiently.
B. Add to their sustained happiness.
C. Help them build a positive attitude towards life.
D. Lessen their concerns about material well-being.
【单选题】
What does Dr. White say people usually do to make themselves happier? ___
A. Earn more money.
B. Settle in an urban area.
C. Gain fame and popularity.
D. Live in a green environment.
【单选题】
What does Dr. White try to find out about living in a greener urban area? ___
A. How it affects different people.
B. How strong its positive effect is.
C. How long its positive effect lasts.
D. How it benefits people physically.
【单选题】
What did Dr. White’s research reveal about people living in a green environment? ___
A. Their stress was more apparent than real.
B. Their decisions required less deliberation.
C. Their memories were greatly strengthened.
D. Their communication with others improved.
【单选题】
According to Dr. White, what should the government do to build more green spaces in cities? ___
A. Find financial support.
B. Improve urban planning.
C. Involve local residents in the effort.
D. Raise public awareness of the issue.
【单选题】
The survey by the Kaiser Family Foundation is mentioned to illustrate the idea that . ___
A. kids don’t always follow parents’ rules
B. only few parents believe the good news
C. much media use results in bad health
D. parents’ rules make a huge difference
【单选题】
What did the kids do when parents set any time or content limits, according to the Kaiser Family Foundation? ___
A. They cut down on their screen time.
B. They appreciated their parents’ love.
C. They spent more time staying outdoor.
D. They accepted parents’ rules unwillingly.
【单选题】
What will Kenneth Ginsburg most probably suggest that parents should do? ___
A. Avoid setting firm rules.
B. Avoid ruling with an iron grip.
C. Set rules after family discussion.
D. Set rules that are easy to understand.
【单选题】
Margaret Broe -Fitzpatrick finds it impossible. ___
A. to achieve just- right parenting
B. to keep track of everything done by the kids
C. for the kids to face rules alone
D. for the kids to observe rules without protest
【单选题】
The passage is mainly intended for parents . ___
A. whose kids have difficulty in self- discipline
B. whose kids are addicted to media use
C. who have doubts about setting rules
D. who are too busy to care for their kids
【单选题】
The word “it” (Para. 2) most probably refers to. ___
A. the lack of stable communities
B. the breakdown of informal information channels
C. the increased mobility of families
D. the growing number of people moving from place to place
【单选题】
The main problem people may encounter today arises from the fact that . ___
A. they have to learn new things consciously
B. they lack the confidence of securing reliable and trustworthy information
C. they have difficulty obtaining the needed information readily
D. they can hardly carry out casual communications with an extended family
【单选题】
From the passage we can infer that _______. ___
A. electronic mail will soon play a dominant role in transmitting messages
B. it will become more difficult for people to keep secrets in an information era
C. people will spend less time holding meetings or conferences
D. events will be reported on the spot mainly through satellites
【单选题】
Technology facilitates _______. ___
A. sharing information
B. storing and sending information
C. providing people with easy access to more information
D. all of the above
【单选题】
We can learn from the last paragraph that _______. ___
A. it is necessary to obtain as much
B. people should make the best use of the information
C. we should realize the importance of accumulating information
D. it is of vital importance to acquire needed information efficiently
【单选题】
The author thinks that people are _________. ___
A. satisfied with their appearance
B. concerned about appearance in old age
C. far from neglecting what is in fashion
D. reluctant to follow the trends in fashion
【单选题】
Fashion magazines and TV advertisements seem to link fashion to _________. ___
A. confidence in life
B. personal dress
C. individual hair style
D. personal future
【单选题】
Causes of fashions are _________. ___
A. uniform
B. varied
C. unknown
D. inexplicable
【单选题】
Present-day society is much freer and easier because it emphasizes _________. ___
A. uniformity
B. formality
C. informality
D. individuality
【单选题】
Which is the main idea of the last paragraph? ______________ ___
A. Care about appearance in formal situations.
B. Fashion in formal and informal situations.
C. Ignoring appearance in informal situations.
D. Ignoring appearance in all situations.
【单选题】
Permissive parents would ________. ___
A. let their children read any books they like to
B. not let their children see any films they like to
C. not let their children read any books without first checking their contents
D. let their children see the films with their first checking
【单选题】
The fact that parents check the contents of the book or the film for their children to read or see shows __________. ___
A. the necessity of censorship
B. that many books and films are bad
C. that children need their parents to help them understand more
D. that the parents are permissive
【单选题】
Which of the following statements is NOT true?____________ ___
A. Some adults can’t tell right from wrong.
B. Censorship is compared to the law because both of them perform good service to society as a whole.
C. Censors pay attention only to genuine works of art.
D. Censorship is necessary because many books, plays and films are far from being “works of art”.
【单选题】
What does the word “corrupt” in Para.4 mean?__________ ___
A. Make morally bad.
B. Hurt.
C. Injure.
D. Damage.
【单选题】
What would be the best title of this passage?_____________ ___
A. Permissive Parents and Responsible Parents.
B. Censorship and the Law.
C. Censors Value Artistic Merits .
D. Censorship Performs Good Service to Society.
【单选题】
Lie detectors are widely used in the United States because _____________. ___
A. they can help detect people’s emotional stress
B. they can help detect people's physiological changes
C. they can help find out whether a person is telling the truth or not
D. they can measure the subject’s electrical resistance
【单选题】
According to the passage, we know that Britain______________. ___
A. will adopt lie detectors widely
B. will adopt lie detectors on a smaller scale
C. adopt lie detectors
D. has not decided whether to adopt lie detectors or not
【单选题】
The tests themselves are by no means free from error..." (Line 1-2.Para.3) means ____________. ___
A. the tests definitely have no error
B. the tests sometimes make mistakes
C. the polygraphers do not make mistakes
D. the polygraphers can avoid error by using some techniques
【单选题】
Which of the following is true? ________________ ___
A. The tests are conducted by qualified polygraphers.
B. Innocent people may blush or stammer when questioned.
C. Guilty people can definitely be found out by answer questions
D. Guilty people may escape by refusing to answer questions.
【单选题】
What troubles lie detector researchers most is that _______________. ___
A. innocent people are convicted crimes
B. innocent people will learn to tell lies
C. lie detectors may cause industrial unrests
D. lie detectors are sometimes not dependable
【单选题】
In the passage the author's attitude towards "mixed-ability teaching" is _______. ___
A. critical
B. questioning
C. approving
D. objective
【单选题】
By "held back" (Line 1) the author means _____. ___
A. made to remain in the same classes
B. forced to study in the lower classes
C. drawn to their studies
D. prevented from advancing
【单选题】
The author argues that a teacher's chief concern should be the development of the student's _________. ___
A. personal qualities and social skills
B. total personality
C. learning ability and communicative skills
D. intellectual ability
【单选题】
Which of the following is NOT MENTIONED in the third paragraph? __________ ___
A. Group work gives pupils the opportunity to learn to work together with others.
B. Pupils also learn to develop their reasoning abilities.
C. Group work provides pupils with the opportunity to learn to be capable organizers.
D. Pupils also learn how to participate in teaching activities.
【单选题】
The author's purpose in writing this passage is to ______. ___
A. argue for teaching bright and not-so-bright pupils in the same class
B. recommend pair work and group work for classroom activities
C. offer advice on the proper use of the library
D. emphasize the importance of appropriate formal classroom teaching
【单选题】
According to the author, the deaths among youth are mainly caused by _____. ___
A. traffic accidents
B. smoking-related diseases
C. murder
D. all of these
【单选题】
Every day there are over_____high school students who will become regular smoker. ___
A. 75
B. 23
C. 30
D. 3000
【单选题】
By "dropout" the author means______. ___
A. students who failed the examination
B. students who left school
C. students who lost their way
D. students who were driven out of school
【单选题】
The reason for declining adolescent smoking is that ________. ___
A. NCI has taken effective measures
B. smoking is prevented among high school seniors
C. there are many smokers who have died of cancer
D. not stated
【单选题】
What is implied but not stated by the author is that ________. ___
A. smoking rates among youth have declined very little
B. there are now more female than male smokers among high school seniors
C. high smoking rates are due to the increase in wealth
D. smokers at high school are from low socio-economic backgrounds
推荐试题
【单选题】
市场营销学是发源于___的一门应用科学。
【单选题】
___以常规营销为基础，强调把消费者需求与企业利益和环保利益三者有机地统起来。
A. 绿色营销
B. 关系营销
C. 网络营销
D. 定制营销
【单选题】
当企业面临环境威胁时，通过各种方式以限制或扭转不利因素的发展，这就是___策略。
【单选题】
面对产品或服务的需求超过企业的供应能力时，企业应采取___策略。
A. ，保持性营销
B. 开发性营销
C. 限制性营销
D. 抵制性营销
【单选题】
经纪人和代理商属于___。
A. ，批发商
B. 售商
C. 供应商
D. 实体分配者
【单选题】
当市场调研人员分析问题时，除了亲自收集的资料外，先前为了一定的目的而收集的资料也是一个重要的消息来源，这些资料被称为___。
A. 单一来源
B. 二手资料
C. 最初数据
D. 便利数据
【单选题】
对问题类产品中有希望转为明星类的单位，可供选择的投资战略应是___。
A. 拓展战略
B. 维持战略
C. 收割战略
D. 放弃战略
【单选题】
一个企业若要识别其竞争者，通常可从___方面进行。
A. 产品和市场
B. 分销渠道
C. 目标和战略
D. 利润
【单选题】
市场营销组合是指___。
A. 对企业微观环境因素的组合
B. 对企业宏观环境因素的组合
C. 对影响价格因素的组合
D. 对企业可控的各种因素的组合
【单选题】
收入、种族、性别和年龄是消费者市场细分变数中的___。
A. 人口和社会经济状况因素
B. 购买行为因素
C. 地理环境因素
D. 商品用途因素
【单选题】
11产品在其基本模型和功能之外的附加功能和配件，称之为___
A. 产品特色
B. 产品定位
C. 附加产品
D. 核心产品
【单选题】
某种产品在市场上销售迅速增长，利润显著上升，该产品这时正处在其市场生命周期的___阶段。
A. 介绍期
B. 成长期
C. 成熟期
D. 衰退期
【单选题】
某企业在推出新产品时往往把价格定得较低，以后，随着产品知名度的提高，再逐步提价，这家公司采用的是___策略。
A. 撇脂定价
B. 渗透定价
C. 弹性定价
D. 感受价值定价
【单选题】
某企业欲运用需求价格弹性理论，通过降低产品价格提高其销售量， 策略对下列___类产品效果明显。
A. 产品需求缺乏弹性
B. 产品需求富有弹性
C. 生活必需品
D. 名牌产品
【单选题】
一般情况下，下列哪类商品适宜采用铁路和水路运输?___
A. 鲜花、药品、首饰
B. 煤炭、木材、石油
C. 化学产品、鲜鱼、活虾
D. 服装、技术仪器
【单选题】
在以下几种类型的零售商店中，产品线深而长的是___
【单选题】
“推动”型促销策略是以___为主要对象。
A. 中间商
B. 最终消费者
C. 批发商
D. 零售商
【单选题】
产品处于成熟时，效果最佳的促销方式首推___。
A. 营业推广
B. 广告
C. 人员推销
D. 公共关系
【单选题】
市场是“买主和卖主进行商品交换的场所”的概念是出自于___
A. 传统的观念
B. 经济学家
C. 营销者
D. 制造商
【单选题】
市场营销观念有四个支柱：顾客导向、协调的市场营销、盈利性和___
A. 产品中心
B. 顾客中心
C. 工厂中心
D. 市场中心
【单选题】
“吉芬商品”随着收入的增加，消费量在___
A. 增加
B. 不变
C. 加速增加
D. 减少
【单选题】
供给弹性ES值一般是___
A. 大于零的
B. 小于零的
C. 等于零的
D. 小于或等于零的
【单选题】
在市场经济的条件下，决定商品价格的因素一般是___
A. 政府
B. 物价部门
C. 卖方
D. 市场的供求关系
【单选题】
需要层次理论的提出者是___
A. 庇古
B. 马歇尔
C. 马斯洛
D. 科特勒
【单选题】
市场按什么标准划分为实物商品市场、劳动力市场、金融市场、技术市场、信息市场?___
A. 空间结构
B. 层次结构
C. 竞争结构
D. 商品结构
【单选题】
通常认为期货市场最基本的功能是分散___
A. 市场风险
B. 价格风险
C. 交易风险
D. 商品风险
【单选题】
一般而言，在产品市场生命周期的哪一阶段竞争最为激烈?___
A. 导入期
B. 成长期
C. 成熟期
D. 衰退期
【单选题】
企业在原有产品的基础上，部分采用新技术、新材料制成的性能有显著提高的新产品是___
A. 全新产品
B. 换代产品
C. 改进产品
D. 仿制新产品
【单选题】
对工业品中专用性强，用户比较固定、对厂牌商标比较重视的产品，多选择什么样的销售策略?___
A. 密集分配
B. 选择性分配
C. 独家专营
D. 经销和代销
【单选题】
在实施选择分配的销售渠道策略时，企业应该___
A. 有选择地挑选几个中间商
B. 中间商越多越好
C. 一个目标市场一个中间商
D. 不用中间商
【单选题】
下面什么促销方法有利于搞好企业与外界的关系，在公众中树立良好的企业形象，但其促销效果难以把握___
A. 公共关系
B. 广告
C. 人员推广
D. 营业推广
【单选题】
在产品市场生命周期各阶段中，以营业推广为主的促销策略一般是在___
A. 导入期
B. 衰退期
C. 成长期
D. 成熟期
【单选题】
最古老、最普遍、最直接的推销方法是___
A. 广告
B. 公共关系
C. 人员推销
D. 营业推广
【单选题】
什么方法旨在激发消费者购买和促进经销商的效率，如陈列，展出与展览、表演和许多非常规的、非经常性的销售尝试___
A. 广告
B. 公共关系
C. 营业推广
D. 人员推销
【单选题】
一种商品在什么情况下，则需求量受价格变动的影响大，所以企业在调整价格时应慎重考虑___
A. 需求弹性小
B. 需求弹性大
C. 收入弹性小
D. 收入弹性大
【单选题】
按领袖价格定价，属于___
A. 成本加成定价法
B. 需求导向定价法
C. 习惯定价法
D. 生产导向定价法
【单选题】
消费者对价格敏感，生产与销售成本低，竞争者易进入，商品差异性小的新产品定价，应采用___
A. 高价策略
B. 低价策略
C. 满意策略
D. 折扣策略
【多选题】
市场营销的现代观念与传统观念的区别主要表现为___。
A. 起点不同
B. 中心不同
C. 手段不同
D. 终点不同
E. 对象不同
【多选题】
市场营销因素组合中简称为4PS的各因素包括___。
A. 产品
B. 顾客
C. 分销
D. 促进销售
E. 价格
【多选题】
生产者购买行为类型有___。
A. 直接续购
B. 修正重购
C. 新购
D. 探究性购买
E. 零星购买
